Lisa Challenger

(Feb. 15, 2018) Worcester County Tourism Director Lisa Challenger has been appointed to serve a two-year term as chair of the Maryland Association of Destination Marketing Organizations, which is made up of Destination Marketing Organizations directors from the 23 Maryland counties, Baltimore, and Ocean City.

“It’s an honor to represent my peers across the state doing what we all love to do and to be embraced and supported by the Maryland Department of Commerce and Office of Tourism, Film and the Arts,” Challenger said. “Our members network with travel partners throughout the state as well as other experts to identify visitor trends, marketing and economic impact data. We also partner with the state tourism office on statewide events, like the 2017 International Pow Wow in DC.”

The MDMO assists Maryland jurisdictions to effectively market and develop tourism, foster awareness about the travel industry’s role in the state economy, and provide professional development opportunities to its members.

The MDMO sponsors the annual Tourism Day and the Taste of Maryland Legislative Reception, which both occur in Annapolis, and helps sponsor the annual Maryland Tourism and Travel Summit.

MDMO members meet bi-monthly, six times a year, to promote the economic development of destinations by generating increased overnight lodging, and visits to area restaurants, main streets, state and national parks, attractions and historic sites by tourists and business travelers.

Challenger, who has been a MDMO member since she began serving as Worcester County Tourism director, also represents the MDMO on the Maryland Heritage Areas Authority.

Learn more about tourism opportunities in Worcester County on social media sites at #beachandbeyond and at www.beachandbeyond.org.